Insider Tips

Influencer Contracts 101 - An Overview

A multi-part series on common legal terms, concepts, and ideas in partnership contracts between influencers and brands.

3 Tricks for the Perfect Photo Shoot

Photo shoots are fun, but they’re also an investment. And as a social media maven, sometimes, it makes sense to take a step back and invest in professional-quality photos. Read on for three ways to maximize your next photo shoot!

Toronto Micro-Influencers: 16 Instagram Entrepreneurs to Follow Now!

We’ve rounded up 16 of our favourite Toronto micro-influencers - and know that you’ll love these entrepreneurs as much as we do. If you’re looking to add some Toronto pride to your Instagram, read on!

Tips for Reaching Out to Brands as an Influencer

6 Tips for influencers pitching to brands for the first (or 1,000th) time reaching out to brands As an influencer, you know that brands are seeking out influencer partnerships like never before. Read on for tips to explain the power of your platform, helping you frame your platform as the smart investment you know it is.

How to Plan the Perfect Instagram Holiday Giveaway

Ready or not, the holiday season is here! Savvy influencers know that holiday giveaways are the perfect chance to boost engagement and get new followers. Read on for 4 quick tips on how you, the influencer, can offer the best Instagram holiday giveaway possible for your followers.

How to Collaborate with Other Influencers

Collaborations, when done authentically, are a great way to grow your audience and make new connections. Read on for the top 3 things you should be doing when you are ready to collaborate with other influencers.

Instagram Engagement: 5 Easy Ways To Increase Activity On Your Next Post

You’ve got a great group of followers, but how many are actively checking in everyday, relying on your content? Likes, comments, follows, click-throughs and shares are interactions that matter. Instagram engagement metrics matter (to you and to brands), so read on for five quick tips to convert passive followers into active followers on your next instagram post.